Long Live Josta!
Dragon Blogger wrote a post about energy drinks, which made me think about my beloved Josta (R.I.P), so I thought I’d take this opportunity to talk about my favorite discontinued beverage.
I’m not big on energy drinks. They don’t really seem to do anything for me, and most of them taste awful. I only like Red Bull with Jagermeifter.
By itself it tastes kinda like Robitussin to me. I do like the flavor of the Sobe drinks but they do a number on my stomach. Bleh.
The greatest energy drink of ALL TIME, and perhaps the first, was Josta. It was actually a soda/energy drink, with a unique flavor. I don’t know if it provided much of an energy boost, but damn it was good. Most people I’ve mentioned it to have never heard of it. It’s been off the market for nearly 10 years now anyway. They sold it in the vending machines at my high school, which I believe is the only place I ever saw it for sale, so perhaps poor distribution is one of the reasons it failed. Pepsi, bring back Josta! Please!
At least I can finally prove I didn’t make it up, because there’s a whole site about it. With pictures! Has anyone else out there ever heard of Josta? Aside from the folks that run the Save Josta site?
